Penny Ntuli's Freeway Dance Sparks Backlash and Brand Risks

Penny Ntuli, a popular Jozi FM radio presenter, recently stirred controversy after a video of her dancing and twerking on the side of a busy freeway went viral. Captured on 8 September 2025, the footage shows Ntuli and a friend performing dance moves dangerously close to oncoming traffic, sparking a wave of public backlash and concern for road safety.

What was meant to be a carefree moment quickly turned into a cautionary tale. The Road Traffic Management Corporation publicly condemned the stunt, reminding the public that pedestrians are not allowed on freeways in South Africa due to the obvious safety risks. Ntuli’s actions were therefore seen as both reckless and unlawful, putting herself and drivers at risk.

The incident has tarnished Penny Ntuli’s public image, painting her as irresponsible at a time when influencers are expected to uphold positive values. Many social media users criticised her for setting a dangerous example, which could erode audience trust and damage her reputation as a professional media personality.

Of equal concern are the repercussions for her commercial opportunities. Brands generally avoid associating with personalities who may incite controversy or negative publicity. Ntuli’s risky stunt could lead to lost sponsorship deals and fewer future collaborations, impacting her income and influence in the lifestyle and entertainment industry.

In her defence, Ntuli said the video was filmed during a break on a long road trip and that she knew the risks involved. She also stressed that she did not consume alcohol and urged followers not to copy her actions. Despite this, the incident remains a cautionary reminder of the delicate balance public figures must maintain between engaging audiences and preserving personal and public safety.

Ultimately, Penny Ntuli’s freeway dance incident serves as a wake-up call about the consequences of social media stunts that cross legal and safety lines. While intended as light-hearted entertainment, it has brought about serious questions regarding responsibility, public image, and brand safety in today’s digital, influencer-driven world.